Blog

The growth rates here are the highest in the world Growing middle class with surging disposable income More than half of the world lives...

Emertel Blog An Offer is necessary but requires Go-To-Market readiness. An offer with go-to-market readiness means it is easier to sell....

Emertel blog A Product is not an Offer. An offer means it is easier, as frictionless as possible, to buy – without incurring downstream...

You’ve got an idea. You might have prototyped it. Is it a solution? Or is it a solution in search of a problem? How urgent and important...