
Emertel partners with scale-ups
We accelerate product-market fit, offer relevance and market traction through an instantly accessible network of expertise across the Indo-Pacific

Idea
Offer
Product Service
Market
Scale

Result: Mind share
to Market Share






Growth
Imperative
-
Product and Market development underpin Growth
-
Growth creates momentum - local growth supports overseas growth and vice-versa
-
Not growing equates to stagnation; Not growing outside your home market is risky. Opportunities for revenue and learning are lost. Competition fills the vacuum.
-
The Indo-Pacific offers high receptivity to innovation and low IP risk;

Ansoff Matrix Strategy
Product
1
Existing Product to Existing Market
Present
Future
2
Existing Product to New Markets
Market development
Market
Future
Diversification
Stage 1
Stage 2
Stage 3
Market Penetration
Product Development
Present
3
New Product to Existing Market
4
New Product to New Markets
Our services
We offer 2 unique and complementary services

Journey
Website impressions
Video views
White paper download
Demo requests
Initial conversation
Partner selection
Request for Proposals
Deals
Direct outreach
Leverage the networks of a network of expertise across the region.
Result: Acquire desirable GTM partners and customers and a supporting ecosystem
Growth Hacking
Instrument engagement. Test, Measure, Learn, Refine and Pivot based on evidence of traction
Alliances and third party partnerships
API integrations to enhance capabilities, features, apps and compatibility
Advanced analytics, optimisations, automations and reporting
We implement more than 200 Growth Hacking techniques
Other features
You own all the data

Gain access to an advanced CMS*
Single source of truth | Highly extensible


What's Different About Emertel?

Working with us
We become an extension of your team and give you local depth and a physical presence
​
We are entrepreneurs, not employees; partners and practitioners not consultants; sethukaras - that is builders of bridges - between nations, capabilities and needs, technical disciplines and industry verticals; innovation and profit
​
Our values are reflected in our priorities:
-
Learning over knowing
-
Relationships over transactions
-
Creating shared value
Meaning: Demonstrably higher value, lower cost and risk than any other model that we know exists (It’s also fun)

Commercially
Our services are on-demand - retain us for as long as you see value
​
Your success is our success: Our services and compensation model are aligned towards mutual success
It’s turnkey: From strategy to execution
​
The value equation - two engines of growth:
-
Your Referenceability + Rationale
-
Our Relationships + Presence

Growth hacking
Using a combination of data, technology and creativity, we challenge the way marketing is done.
​
Growth hacking is a process where we experiment quickly and smartly to find the most effective way to grow your brand. We are data-driven and evidence-based. We focus on the entire funnel from first contact to deal closure and ongoing product, market and business development - as an ambassador of your brand
​
From our campaign data, we identify the ideal customer personas and create the strategy to target those customer segments.
Result: Increased conversion rates and ROI.

Our Journey Together
Meeting 1
Understand your priorities
Co-define success
​
Meeting 2
Proposal
Meeting 3
Start
On going
-
Lean principles
-
Monthly milestones and deliverables
Service Engagement
-
Regular interlocks
-
Achievements
-
Learning

Case Studies
We’ve helped our clients on every step of the journey from:
Idea > Product > Offer > Market > Scale
Want to know more?

